EMEA Social Media & Community Manager
Nom de l’entreprise : BANDAI NAMCO EUROPE
Nom de l’offre : EMEA Social Media & Community Manager
Type de contrat : CDI
Lieu d’exécution du contrat : Lyon, Auvergne-Rhône-Alpes, France
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À propos de votre entreprise : Who are we? Part of the Japanese Bandai Namco Group, a leader in the global entertainment industry, Bandai Namco Europe publishes and distributes video games and entertainment products in Europe, Middle-East, Africa and Asia Pacific. Based out of our headquarters in Lyon (the culinary capital of France!) we’re responsible for such titles as PAC-MAN, SOULCALIBUR, TEKKEN and DARK SOULS as well as European lead projects like LITTLE NIGHTMARES, UNKNOWN 9, PARK BEYOND and THE DARK PICTURES. Which job opportunities can be found at Bandai Namco Europe? We’re always looking for recruits in the following areas: – Marketing & Sales (Product Management, Community Management, PR, Market Research, Business Analysis, Customer & Relationship Management, Digital, Account Management, etc.) – Production and product support (Localization Project Management, Quality Control Project Management, Certification Project Management, Producer, etc.) – Support functions (Finance, Human Resources, Legal, Creative, Manufacturing, Supply chain, IT, Facilities, etc.) We also have year-round opportunities for students! We frequently hire trainees for Marketing/Sales (Digital, Product Management, e-CRM, Community Management, retail trade marketing, PR/Communication/Events, etc.), and occasionally for IT, HR, Production, Legal, Finance and Creative roles. These are predominantly internships; however, apprenticeships or work-study contracts are more and more considered. An internship at Bandai Namco Europe will provide experience in an international company, where you’ll be guaranteed hands-on experience across a wide-range of functions in a fast-paced industry. Sounds interesting? Job opportunities may arise from time to time to accompany our business growth so please don’t hesitate to visit our recruitment page regularly!
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À propos de votre rôle : The Company
Bandai Namco Europe is a leading global publisher and developer of entertainment content for platforms including all major video game consoles and PC.
BNEU is the western content hub of Bandai Namco Entertainment Inc.(BNEI), and is building its reputation with franchises such as LITTLE NIGHTMARES™, THE DARK PICTURES ANTHOLOGY, and the upcoming UNKNOWN 9™ Awakening – developed by the recently acquired Reflector Entertainment based in Montreal, QC.
Part of the Japanese Bandai Namco group, an entertainment industry leader with a presence in video games, toys and amusement parks, Bandai Namco Europe has 15 international offices with operations in 50 countries around the world.
Our company motto is ‘Fun for all into the future’! Find out why you should join the Bandai Namco Europe family in Lyon, France by watching this video: https://www.youtube.com/watch?v=3GnkNb70G3o
Job Description
Within the EMEA Headquarters, you will join the Communication & Community Engagement department under the responsibility of its Communication & Community Engagement Senior Director.
You will manage the Social Media & Community team and ensure they drive consumer brand awareness and engagement across multiple social channels.
As the Social Media & Community Manager, you will handle the strategic development of social media & community channels, and oversee and support local subsidiary activities, having the global vision across all of our business.
Your main responsibilities include (non-exhaustive list):
* Work closely within the Communication & Community Engagement Team, as well as the Brand and Digital Marketing Team to develop and execute an innovative Social Media & Community strategy that builds brand awareness and drives meaningful consumer engagement
* Drive Social Media & Community strategy through collaboration with Brand and Communication teams, while working closely with a team of strategists to create an intricate planning of content across all platforms
* Evangelize about how Social Media and Community management can drive growth (both brand and business)
* Oversee concept, delivery and execution of programs for leading consumer brands on digital Community Channels, as well as physical events both centrally as well as supporting the subsidiaries
* Embody a content marketing mindset including the ability to marry the Social Media & Community strategy with the brand’s attitude, tone & voice
* Oversee ongoing optimization of the Social Media & Community strategy, management, content creation, social promotions/contests, partnerships, and UGC to improve our delivery and enhance results both directly on our brand and corporate channels, as well as supporting the local teams on their corporate channels
* Develop reports, extrapolating key findings and making them relatable and actionable
* Ensure campaign goals/KPIs are met
* Monitor brand mentions and trending industry news
* Ability to manage budgets and calculate program ROI
* Represent Bandai Namco Europe towards the Community at external community events
* Guarantee strong homogeneity across all channels for a unique and fan experience
* Determine the roles, responsibilities and expertise needed to scale and grow the Social Media & Community team
Candidate Profile
* 10 years of dedicated Social Media & Community experience with a focus on consumer brands
* Proven track record driving brand awareness and engagement by developing and implementing robust Social Media & Community strategies
* High command of English, other languages are a plus
* Intercultural knowledge of EMEA, Japanese and US based markets
* Perfect knowledge of video games, social media, and community platforms
* Great communication skills both written and oral – ability to provide valuable information related to the project status in a timely and effective manner
* Strong negotiation skills and persuasive persona
* Project oriented, capability to handle several projects at the same time
* High level of organization and the ability to work independently as well as within a larger team
* Ability to multitask, delegate efficiency, and thrive in a fast-paced, dynamic environment with minimal supervision
* Ability to manage process and workflows through multiple departments and offices (Internal, territory and 3rd party)
* Passionate leader, strong drive, proactive
* Ability to bring people together around a project
* Ability to express oneself clearly and also to be able to identify potential problems/issues and react/advise accordingly
* Excellent inter-personal skills, ability to establish trustworthy relationships internally, with the subsidiaries, developers and members of our community
Sounds interesting?
Please send us your CV and cover letter in English (applications submitted in other languages will not be reviewed).
Additional Information
Job location: 15, rue Felix Mangini, 69009 LYON – FRANCE / This position is not eligible to full remote
Start date: April/May 2024
Contract: full time (permanent)
Remuneration: fixed and variable compensation
Benefits: flexible working hours, 2 teleworking days per week, lunch vouchers, profit sharing, reimbursement of public transportation costs, work council advantages (gift vouchers, discount on services..), building with various facilities (gym room, gaming room, nap room, car/bike/scooter parking, cafeteria and coffee corners..)
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